TrackR
We designed, strategized, and innovated many aspects of TrackR, an internet-of-things consumer product company. A few of our core contributions to TrackR included but are not limited to designing and building a custom e-commerce platform with a referral and affiliate management system that integrated with a record-setting Indiegogo crowdfunding campaign, a Google Maps powered internet-of-things Bluetooth network, a custom content management system with landing pages, detailed analytics, a custom A/B testing framework, ad management (Facebook, Google, etc.), and marketing automation.